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Can't tell you how much we have enjoyed using Tigerfish. Each time I've called you in a pinch I've been able to talk to a real voice. That's huge.
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MB Haas, Jr. Fund
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Tigerfish has been working with filmmakers, journalists, and video producers for over twenty years.  Our goal is to contribute seamlessly to your editing process.  Rely on Tigerfish for:

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National Tuberculosis Center
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University of California, San Francisco
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Wells Fargo Funds Management

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cityscape-350“At first, Tigerfish was a one person operation: I picked up cassette tapes and delivered printed transcripts by bicycle…”
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Tigerfish Blog: what you should know, and more

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Transcribing Brainstorming Sessions: Record Creativity!

  How can transcribing brainstorming sessions make them more effective? You need to record your creative output, and while note-taking […]

 

How can transcribing brainstorming sessions make them more effective?

You need to record your creative output, and while note-taking is great, transcription can provide an additional non-disruptive and more complete record.

But first, you need to have a fruitful brainstorming session.

 

Four Ways to Improve Your Brainstorms

 

  1. Define your objective

Posing a question is a good way to do this.  Questions lead people to think of….you got it – answers!  You can start broad:  “How can we double our customer base in the next year?”  And narrow it down in subsequent sessions:  “How can we reach new buyers using video web content?”

 

  1. Establish a quantitative goal

Something as simple as “40 ideas in 40 minutes” can fuel the process.  Stay on it – use a timer, and go!  More is better in this case. It’s rock ‘n roll – rhythm, timing, dynamism, inspiration and improvisation.  Set the pace.

 

  1. Build, don’t demolish

Postpone analysis. Save the critique. For maximum creativity, make the first and second meetings strictly positive.  You want to build on each other’s ideas, not tear down.  A good transcript can record creativity in process and deliver it promptly.  This can give important feedback on whether a meeting was conducted optimally.

 

  1. Record creativity in process!

Make a big list on a whiteboard that everyone can see.  And use a quality transcription service when you want to record these meetings.  You may be great at taking notes, but you may still be surprised by how much gets lost without transcribing brainstorming sessions.

 

Jason Avery

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Client Meeting Transcription for Better Outcomes

  How can client meeting transcription help you?  Client meetings can be less stressful and more effective if you transcribe […]

 

How can client meeting transcription help you?  Client meetings can be less stressful and more effective if you transcribe them.  Clients feel listened to, looked after, and you don’t need to worry about forgetting what they said in the excitement of it all.

Tips on Getting Started

 

First, remember, to do your prep work!  Once you’ve educated yourself about the client’s company and his or her role in it,  assemble a list of questions you want to ask – things that remain unanswered by your research.  Talking with clients curiously will help you learn how they think.  At the same time, they’ll get a chance to see how you think.  Try to learn what their most current business concerns are – what they are optimistic about, and where they might see vulnerabilities to their business.  Who are their competitors?  What companies do they work with?  Client meeting transcription will then keep all this information recorded and searchable.

As you plan your meeting, set an agenda.  Include the client in this process.  The agenda can be brief, but everyone should know ahead of time what the goals and possible outcomes of the meeting will be.  Emailing the agenda the day before as a confirmation will give everyone a chance to speak up.  That being said, allow the meeting to grow organically, and let the client dictate changing topics as they arise.

Client Meeting Transcription Makes Searchable Notes

 

Ask the client if it’s okay to record the meeting for a transcript.  Explain why it’s in both your interests to record the meeting.  If the client agrees, record the meeting and make a transcript.  Then you can let the meeting evolve and change and not worry about pinning it down.  A transcript will contain everything that was said, and also make it searchable.  If you meet for an hour and a half, you don’t have to listen to the whole recording to review the content.  You can search for key words and phrases in the transcript.  You can skim the document to get an overview or remind yourself of certain points.  And you can easily pass it along to people who weren’t there.

Share the transcript with your client.  That way both parties have a handy record of what was discussed, and any agreements that were made.

 

Carmen Perry

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Face-to-face: Transcribing Client Meetings

  How can transcribing client meetings help your business?  It’s all about the personal interaction. Recording and transcribing a meeting […]

 

How can transcribing client meetings help your business?  It’s all about the personal interaction. Recording and transcribing a meeting can allow you to be fully present with the person you are talking to.

Meeting a new person can be a big deal for your brain and nervous system.  You have to remember her name, take in her personality, represent your company well, and smile.  Sometimes it’s easy, and sometimes it can feel like a lot to keep track of.  Recording and transcribing the meeting can free you up to really give the person your full attention.  And that’s always good for business.

Listen to the Client

 

Meeting the client is all about face-to-face interaction.  It’s about shining your shoes, putting your best foot forward, firming up your handshake and shaking on a deal, or at least a relationship.  A crucial piece of the puzzle is listening.  Whose opinion counts?  The client’s!  You need to know as much about this person’s opinions as possible.   What will free you up to listen and learn?

The first step is to do research before the meeting.  Review their website.  Look at blog posts and vision statements to get a handle on their company’s culture and message.  Read any articles they have written, and review their proposals and letters to you.  Look at any mission statements they have made.  Search for transcripts of interviews or quotes in articles from members of their company.  Find out what they know about what they want, and then anticipate what they will discover they want.

In the client meeting, make a recording, and have the audio file transcribed.  This is one of the easiest ways to let yourself be one hundred percent present with the client.  If you record and transcribe the client meeting, you don’t need to worry about taking notes, or wonder whether you’ll remember the specific details of key points.

 

Carmen Perry

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Recording an Informal Meeting

Recordings of informal meetings can be hidden treasure.  Some meetings are called with a particular goal in mind.  And sometimes […]

Recordings of informal meetings can be hidden treasure.  Some meetings are called with a particular goal in mind.  And sometimes we get together just to see what will happen.  We might be trying to solve a problem. We might be airing new ideas, reporting on research, arguing over best practices.  Maybe everyone ended up in the lunchroom at the same time and things got popping.  Did anyone call a stenographer?

Make a recording!

With so many people carrying a smartphone, it can be straightforward and unobtrusive to record a discussion.  Check with the other people, and record it with your phone. Upload the files at the Tigerfish website (just click the ORDER HERE button) and choose which speed of service you want.  It can all be done online. Then share the transcript with the group. This can be the basis for further discussions, online or in person, formal or informal.

 

Leading an informal meeting

Recording a casual meeting is easy.  Now, how do you lead the meeting to maximize your benefit?

If you find yourself in an intriguing discussion and decide to record it, take the lead!  It can be useful if someone facilitates, especially if more than five people are taking part.  If you want to be that helpful and fearless person, here are some tips for having a fruitful informal meeting that will produce a useful recording:

  • Define a topic.

If there isn’t a preset topic, you can help define topics as they emerge.  This will help push the talk into useful areas.

  • Foster openness.

Allow the group to choose topics organically and approach them from diverse perspectives.  Don’t let one group or perspective dominate.  Appreciate difference and try to find the common threads.

  • Encourage equal participation.

Ask questions, elicit opinions, help people be heard.

  • Summarize and clarify ideas and arguments.

This moves discussions forward, makes people feel valued, and minimizes misunderstanding.

  • Conclude the meeting when appropriate.

Recap important points and what the next steps might be.

Lively discussion arises spontaneously.  Meetings happen all the time.  Record them.  With Tigerfish Transcribing you can harness that energy and find out what everyone’s talking about.

Jason Avery

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Click to close this case study conference transcription

Conference Transcription: Top 5 Reasons

Conference transcription is one of the easiest ways to increase the value of your meetings and presentations. Why hire Tigerfish […]

Conference transcription is one of the easiest ways to increase the value of your meetings and presentations.

Why hire Tigerfish Transcribing for your conference?  Because you have spent the better part of a year preparing for a national conference.  People are flying in from  all over the country, and the schedule is full.  Presentation rooms are packed.  Assembling so many minds and networks leads to unique opportunities.

With all the work and money it takes to organize a conference, you want to maximize the potential power of the event.  How can it have the most lasting impact?

Hiring a top transcription service just may be the key.

Exactly how does conference transcription help?

 

When people attend conferences, they take notes.  They might even make recordings of presentations and meetings.  But without actual conference transcription, much of what you gain can slip through the cracks.  That’s why you should have your conference transcribed.

 

Top 5 reasons to transcribe your next meeting

 

  1. Report:  Use transcripts of the keynote speech and main presentations to provide a report of the event for departments in your company who were not part of the conference.
  2. Summarize:  Even for direct participants, large conferences can be overstimulating.  Following up with summaries of presentations and talks can make the difference between usable material and memories lost in a whirlwind.
  3. Archive:  Create a database of presentations, focus group discussions, and speeches from the conference, so that the content is searchable.  Equip your company with the information generated in its most usable form.
  4. Clarify:  If some participants are present via webcasts or other long-distance technologies, technical issues can interfere with absolute clarity.  Furnishing people with a transcript afterwards allows full take-home by all concerned.
  5. Extract:  Sometimes extracting the chief elements of a meeting makes the content most convenient to use.  It is virtually impossible to do this without a transcript!

 

Carmen Perry

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Click to close this case study audio transcript ipa chart

Audio Transcript: Pure Verbal Transcription

What would be a pure audio transcript?  I mean just a transcription of sound?  How do you transcribe a language […]

What would be a pure audio transcript?  I mean just a transcription of sound?  How do you transcribe a language if you don’t know it?  How do you convey in written form the pronunciation of an unfamiliar word?  For some kinds of transcription (especially in the field of linguistics) these are real questions.

This is part of a set of posts on different kinds of transcription, transcription technology, and uses of transcribing.

An Audio Transcript That’s Pronounceable

How do you create an audio transcript that shows pronunciation?  You’ve probably seen versions of this in some dictionaries.  It’s called the International Phonetic Alphabet.

trænˈskrɪpʃən

That’s how the word ‘transcription’ is shown.

Verbal Transcription:  The International Phonetic Alphabet

To help create audio transcripts that would help linguists and learners, the International Phonetic Alphabet (IPA) was invented in the late 19th Century by a group of language teachers from England and France.  Their aim was to create a single alphabet that was usable across different languages for the study of language.  It would be able to transcribe the sounds of any language, without the messiness of word origin making spelling illogical, and without the transcriber needing to know the language.  In general it assigns one letter to each sound, and it uses primarily Latin letters.

The IPA is used in verbal transcription by language students and educators, writers of dictionaries, linguists, speech pathologists, singers, actors, and translators.  The Oxford English Dictionary uses it to represent the pronunciation of words, while most American dictionaries use some other respelling system which is more intuitively understood by readers of English.

The IPA is widely used by classical singers, especially to sing in languages other than their own.  Opera makes good use of transcription!   You may have read an English transcript at the opera in the form of surtitles, but maybe you didn’t know that the soprano singing the aria used an IPA transcript to get the right Italian pronunciations.

 

Carmen Perry

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